Post-Pandemic Recruitment Solutions
The international education sector will face challenges from the COVID-19 pandemic for at least one year.
Local and international travel bans and lockdowns
Halted visa and permit processing
Canceled or postponed language exams and standard tests
Lost income for working students
COVID-19 has an immediate and long-term impact to new and returning international enrollees in 2020 at many higher education institutions (HEIs). Many HEIs are already confronted by reduced applications for upcoming intakes, and ongoing travel bans and restrictions point to the likelihood of further declines.
While the actual number of foreign admissions won’t be finalized until the start of the fall semester, revenue losses are already in the billions. Here’s the reality schools worldwide will have to face:
The drop in opportunities for international enrollment greatly affects the capacity of HEIs to maximize their revenue, let alone grow or survive. Right now, schools are integrating programs online and ramping up domestic student enrollment to stay viable.
As an HEI, will you have enough resources left to sustain yourself and excel after the pandemic?
Post-Pandemic: The New Normal
Shift to Intra-Regional Destinations
Tuition and Fee Structure Changes
Need for Year-Long Recruitment
As recruitment numbers will not immediately return to normal after the pandemic,
To prepare for post-pandemic times, what are you willing to invest in?
Execute Strategies Now, Boost Your Position Later
the pulse of international education is vital. You need to establish yourself on the radar of students and their families.
“We have to strengthen our relationships with, and support our recruitment agents, who have been extremely helpful in translating institutional information and providing reassurance for students and their parents, and are impacted as well.”
Prof. Sarah Todd
Establish Yourself on the Ground
Enhance Digital Marketing
Powerful integration into the digital world can no longer be a low priority goal. For years, MSM has rapidly expanded our lead generation power through maximizing social presence, storytelling, and expert brand marketing for every partner institution, no matter where they are in the world.
MSM Is a Partner for Resilient Growth
What seems more favorable?
Strengthen your presence in the post-pandemic world.