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Significant changes in the education market have triggered intense global competitiveness in the industry. Emerging economies hold a wealth of education seekers interested in taking up studies at reputable international institutions from which they can obtain degrees that will give them an edge in the job market.

Emerging Economies Are Spending Comparatively High Proportions Of Household Income On Education – 13% In China, 11% In India And 10% In Brazil, Compared With Close To 2% In Countries Like The Us And The Uk.

Demographic changes and increased spending by emerging economies are significantly impacting the growth of international student recruitment, which is forecast to grow by 5 percent annually between 2013 and 2027. It is expected that amongst all the countries China and India will continue to drive growth through 2027, accounting for a combined 60% of overall growth in outbound over the next decade.

M SQUARE MEDIA (MSM) HELPS UNLOCK STUDENT ENROLLMENT POTENTIAL IN THE WORLD’S LARGEST POOLS OF EDUCATION SEEKERS.

MSM works with educational institutions at all stages of engagement with offshore students. Whether institutions are seeking partnerships and strategic associations with global institutions and companies to partner with, a sustainable operational model is essential, as well as an understanding of the competition. The experts at MSM are well-placed to help create a plan that’s going to work.

MSM supports institutions and offers customized services based on their specific needs. These include some of the best-known brands in the US, UK, Australia, Canada and Ireland.

About Us

 

OUR VALUES
INFRASTRUCTURE
OUR COMPETITIVE EDGE
MANAGEMENT TEAM
INTERNATIONAL ADVISORY BOARD
USA ADVISORY BOARD
ASSOCIATES

MSM helps post-secondary institutions solve their recruitment, enrollment and retention challenges. MSM is a multi-platform solutions provider for university and college admissions, enrollments and marketing departments. Our solutions address operational, intelligence and outreach challenges around the world.

We’ve evolved from a traditional communications company to an innovative education solutions provider to support international students at colleges and universities worldwide.

 

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WE HAVE THE NECESSARY BANDWIDTH TO REACH VIRTUALLY EVERY PROSPECTIVE STUDENT WANTING TO STUDY ABROAD.

THE FOLLOWING FIGURES ILLUSTRATE OUR PRESENT REACH – ONE THAT IS INCREASING DAILY.
10600

EDUCATION AGENTS AND CONSULTANTS

15750

STUDENT COUNSELLORS

385000

PROSPECTIVE STUDENTS

109

MULTIMEDIA MULTI CHANNEL ENGAGEMENTS

WE HELP INSTITUTIONS MEET THEIR INTERNATIONAL STUDENT ENROLLMENT GOALS

Proven Approaches

Proven Approaches

WE HELP INSTITUTIONS MEET THEIR GOALS OF INTERNATIONAL STUDENT ENROLLMENT FROM THE INDIAN SUB CONTINENT & AFRICAN CONTINENT.

Colleges and Universities anywhere in the world choose M Square Media to collaborate with them for their success in Indian Market.We offer extensive experience in Indian Market for every area of enrollment management, including strategic enrollment planning, student recruitment, campus marketing and positioning, and Web and social media development.

WE’VE HELPED INTERNATIONAL INSTITUTIONS MANAGE THEIR LOCAL OPERATIONS AT A LOW COST BY PROVIDING THEM WITH AN IN-COUNTRY OFFICE.

MSM provides customized solutions and for most of our partners, we act as a regional “International Office” that caters to prospective students in a particular market.

Our services include outreach, branding, application development and processing, agent management, marketing materials/websites design, and event management.

WE SUPPORT MARKET ENTRY AND ONGOING SUCCESSFUL BUSINESS DEVELOPMENT OF INTERNATIONAL INSTITUTIONS AROUND THE WORLD.

MSM provides practical support from start to finish, so institutions can identify market opportunities and local partners, as well as hire staff and efficiently run in-country offices.

Our market entry services include:
  • Identifying potential partners.
  • Conducting due diligence of potential partners.
  • Providing an effective incubation service for new market entry.
  • Providing local representation for sales.
  • Marketing and business development activities.
  • Providing company incorporation advice.
  • Staff recruitment and HR advisory services consistent with local employment and labour law.
  • Accounting services.
  • Payroll and expense management.
  • Compliance management.
  • Serviced office facilities.

WE HELP COLLEGES AND UNIVERSITIES SOLVE THEIR SERVICE CHALLENGES.

MSM is a multi-platform solutions provider to university and college admissions, enrollments and marketing departments.

WE PROVIDE COMPREHENSIVE SOLUTIONS TAILORED TO THE DIVERSE INTERNATIONAL MARKETING NEEDS OF INSTITUTIONS.

These include:
  • Flexible and creative solutions tailored to your institution in response to changing market demands.
  • Enhanced market positioning, profile, competitiveness and operational excellence in your target markets.
  • Boosting your international student recruitment numbers and market share.
  • Facilitating partnership development opportunities.
  • Creating understanding of your target markets through research, training, meetings and events.

Each new market has its own challenges, and institutions must be strategic in their approach.

MSM Global Recruitment Alliance
Global Marketing Office (GMO)
IndiaServe – India Market Entry
India Catalyst – India Market Expansion
AfricaServe – Africa Market Entry
Africa Catalyst – African Market Expansion
Proven Approaches

MSM has a true global reach and is currently working in countries and regions such as India, the Subcontinent, Africa, China, Philippines, Vietnam, Latin America and Europe. The GMO approach is based on a strong lead in each country that supports a network of intermediaries who:

  • Brand, market and recruit GMO partners worldwide
  • Train, supervise and motivate the intermediary network
  • Pre-screen applications to ensure they are qualified and complete
  • Offer application processing support and student liaison
  • Provide insight to program demand and new program development
  • Utilize social media to expand reach

Our GMO partner institutions will be recognized in the market and will lead the increase in international student applications from across the world.

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SERVICES

BRAND MANAGEMENT

We support brand development and brand management for educational institutions in order to increase the growth and quality of student recruitment year over year.

MEDIA OUTREACH

Media plays an important role in the development of a brand. We assist in effective media outreach and ensure positive media coverage to showcase the uniqueness of our institutional clients to a wider audience; thereby strengthening their brand in the target market.

Global Office- Managed Services

MSM creates a highly trained and dedicated team that acts as the first point of contact for all stakeholders and audiences, including students, agents and prospective associates and partners. Institutions can use the facility for faculty engagement, international collaboration and recruitment.

EVENTS-ROADSHOWS-SEMINARS

Personal interaction with your target audience helps develop connections that last for years. We assist our clients to physically reach out to their target audience through events, roadshows and seminars.

STUDENT LEAD GENERATION

We assist our clients in student lead generation and building a database of those interested in their institutions for further counselling – keeping institutions to stay miles ahead of the competition.

INTERNSHIP AND PLACEMENT

Internships and placements are two areas that many institutions are concerned about. We assist our clients to make connections with corporations.

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SOLUTIONS

International student Recruitment
Marketing Solutions

 

  • Increase leads by 25% in the first quarter.*
  • Lower your cost-per-acquisition by 30% from India.*
  • Increase quality of prospective students from India
  • Target underrepresented students
  • Maximize alumni engagement

 

MSM can help in all of these areas. Our higher-education marketing agency services have helped colleges and universities achieve increased enrollment and retention.
We make it all happen with a new brand of marketing that includes content, online advertising, social media, email marketing, and advanced lead generation.

Offshore Process Outsourcing for Education Institutions

MSM partners with institutions that want to increase their international enrollments, develop their brand in a target market, or gain greater exposure for the courses and programs they offer.

Meet the Team

Our team consists of over 50 dedicated professionals who are led, managed and assisted by our core team.

Sanjay Saul
Sanjay Laul
President

Sanjay is a versatile and highly creative entrepreneur with more than 15 years of operational and managerial experience earned in international education sector while developing and building models through common-sense insights, fostering risk-taking, creating cultures of innovation and empowering people. Sanjay remains passionate about the profession in international education and relishes new opportunities in improving personal and professional strengths.

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Suneetha Qureshi
Suneetha Qureshi
VICE PRESIDENT- OPERATIONS

Result oriented with an impeccable track record of successfully launching Asia and Africa operations of many North American and European institutions, Suneetha Qureshi holds over a decade experience in the education sector. She is a motivational speaker, lecturer and entrepreneur and is committed to quality education and exceptional team development in the education sector. She is proficient in six languages English, Hindi, Tamil, Malayalam, Gujarati & Marathi.

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Contact Us
Canada Office :

M Square Business Solutions Inc.

5325 Chute Lake Road, Kelowna BC V1W 4Y1

Canada

For General Inquiries:  info@msquaremedia.com

For JOBS: careers@msquaremedia.com

Ready to talk? Chat with Us, Submit an RFP, or Call +1 250 262 6686

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