M Square Media (MSM) has appointed Lauren Legroun as Vice President for Global Sales to spearhead MSM’s global expansion strategy across business verticals.
With more than 15 years in the education industry, Legroun has held senior leadership positions across higher education, enterprise, and education technology companies. With a proven record of driving growth and scaling businesses to deliver success across B2B, B2C, and B2G channels, Legroun will lead the development and implementation of MSM’s overall sales strategy and execution plan across the globe, leading the sales front and diligently monitoring current trends to maintain the company’s competitiveness in the international education market.
Legroun is the former CEO of the University of Europe for Applied Sciences and GUS Germany GMBH (Global University Systems Headquarters in Germany). Prior to this, she was based in Singapore, as the Admissions Director for China and Asia Pacific for Sommet Education Group. She spent seven years with BPP Professional Education Group as Group Commercial Director for the Asia Pacific region, based in Hong Kong and London. Most recently she devoted two years with Coursera on the edtech innovation front, partnering with universities on digital transformation and leading the Coursera for Campus business in EMEA.
“In our ongoing and concerted effort to grow and broaden our global footprint, we at MSM couldn’t be more pleased and excited to have Lauren join our team of extremely talented and driven people. I am confident that Lauren’s extensive professional experience in education and diverse sectors will be an invaluable asset to MSM as we expand to new territories and strengthen our presence in our current markets to delight our partners, recruitment partners, and students,” MSM CEO and founder Sanjay Laul said of the recent appointment.
Legroun said, “I am delighted to have joined MSM. As a person and business professional, I am never satisfied with the ordinary, I strive for exceptional and will continue to do that on this exciting journey with MSM. Sanjay’s vision for the business is profound and I’m committed to ensuring we exceed the already high bar of expectations. At MSM we welcome and empower talent. Together with the great colleagues at MSM, I have no doubt we will thrive together.”